Favourite Online Shopping Sites

http://www.oldnavy.ca/

•        The products available: Clothes and accessories. This is a popular retailer which provides the latest fashions at great prices for the whole family.

•        Search: It is too easy to search. All departments are clearly identified in a tool bar at the top of the website.

•        Add things to cart: It´s really easy. You just need to select the piece that you want and then just do a click at the button "add to bag".

•        Features: I like that they always have very interesting offers in the homepage, which are almost irresistible because are very attractive graphically, and with a message really straight. They also are constantly updating the offers because always have new ones.

What I don´t like it´s that I receive newsletter from this website in my email, and some offers apply just to buy in the store. I think that if you are using electronic media to reach your audience, it´s a negative experience if you limit the purchase possibility to your customers to buy online.

http://www.aprovecha.com

•        The products available: this is a website in my country (Venezuela) which offers daily the best plans in the city with incredible discounts. In other words you can purchase discounted tickets to the best restaurants, travel, spa, among other services and products.

•        Search: It is easy to search. All categories are clearly identified in a tool bar at the top of the website: All, Escapes (tourism), Gastronomy, Beauty and Wellness, Services. Also, you have the option to choose the city about what you are interested.

•        Add things to cart: It´s really easy. You just need to select the product or service that you want and then just do a click at the button: "buy".

•        Features: I like that they offer really good deals so the promise about the website is true, which means it is reliable and it has good reputation in Venezuela for this reason.

What I don´t like it´s that I receive newsletter from this website in my email, and the amount of newsletter is so frequent that you feel it is spam.

http://www.amazon.com/

•        The products available: almost everything. It started as an online bookstore, but soon diversified the products.

•        Search: It is easy to search. You can find a searcher at the top of the website to look by categories or with a specific name of product, model and others.

•        Add things to cart: It´s really easy. In the product that you are checking you just need to do a click at the button: "add to cart".

•        Features: It´s a classic! I like the big variety that you can find here and also the recommendations that appears at the bottom of each view in the website.

http://www.ticketmaster.ca/

•        The products available: tickets for shows and events.

•        Search: It is easy to search. You have a menu to the left with the categories, and also a searcher at the top of the website.

•        Add things to cart: It´s really easy. In the product that you are checking you just need to do a click at the button: "buy".

•        Features: I like the facility that they represent. I love to buy tickets online from my home, so I dont need to go anywhere to get it. Also, they have the hottest shows and more demanded events to do not miss anything.

http://www.bedbathandbeyond.ca/

•        The products available: products for home.

•      Search: It is easy to search. They have a very specific menu at the top of the website with many sub-categories which makes you easier the search.

•        Add things to cart: It´s really easy. In the product that you are checking you just need to do a clic at the button: "add to cart".

•        Features: I love the variety of the website and how it is organized, because they offer a lot of product and you can lost in the search but this website is really helpful to guide you in what you are looking for. Additionally, they always have banners in the homepage related to each season or special days which attract a lot of customers, and also create needs that you maybe don´t have, but definitely it is a strategy that I think works.